Balancing Business and Life: Candid Insights from Entrepreneur Michelle Kuzmick

Today, we’ve got an incredible episode lined up for you! 🎙️ I’m sitting down with seasoned entrepreneur Michelle Kuzmick, whose passion lies in empowering women to turn their dreams into thriving businesses. With over two decades of experience—from her early days as a photographer to her current roles as an Online Business Strategist, Kajabi Expert, Brand and Website Designer, and Executive Editor of She’s Making Her Way Magazine—Michelle has navigated the ups and downs of entrepreneurship firsthand.

In this episode, Michelle gets candid about balancing business with family, knowing when it’s time to pivot, and overcoming the challenges every entrepreneur faces. Whether you're just starting or looking to redefine your business, you’ll walk away with actionable insights and a renewed sense of purpose. 

Connect with Michelle Kuzmick

Michelle Kuzmick is a seasoned entrepreneur with over two decades of experience in the business world passionate about empowering women to achieve their dreams. From her early days as a photographer to her current roles as an Online Business Strategist, Kajabi Expert, Brand and Website Designer and Executive Editor of She's Making Her Way Magazine Michelle has walked the path she now guides others on.

She understands juggling career, family, and personal goals isn’t easy. But with her blend of expertise, empathy, and a touch of grit, Michelle is here to show you it can be done. Whether you need a strategic business plan, branding and website design or tech support Michelle is your partner in building a business—and life—that truly fulfills you. 

Learn more about Michelle and her business at her site:
 -> https://www.michellekuzmick.com/

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Chapters

• 0:00 Entrepreneurship Journey
• 11:43 Aligning Brand With Ethical Business Practices
• 19:14 Building Life-First Businesses With Magazines
• 28:11 Navigating Entrepreneurial Challenges and Pivots

Transcript

Carrie Saunders: 0:00

Today, we have an incredible episode lined up for you. I'm sitting down with seasoned entrepreneur Michelle Kuzmich, whose passion lies in empowering women to turn their dreams into thriving businesses. With over two decades of experience, from our early days as a photographer to her current role as an online business strategist, kajabi expert, brand and website designer and executive editor of she's Making Her Way magazine, michelle has navigated the ups and downs of entrepreneurship firsthand. In this episode, michelle gets candid about balancing business as family, knowing when it's time to pivot and overcoming the challenges that every entrepreneur faces. Whether you're just starting or looking to refine your business, you'll walk away with actionable insights and a renewed sense of purpose.

Carrie Saunders: 0:47

Welcome to the e-commerce made easy podcast. I'm your host, k Saunders. When we started this business, all I had was a couch, a laptop and a nine-month-old my main goal To help others. Now, with over 20 years in the e-commerce building industry and even more than that in web development, I have seen a lot. I love breaking down the hard tech into easily understandable bits to help others be successful in their online business. Whether you're a seasoned e-commerce veteran or just starting out, you've come to the right place. So sit back, relax and let's dive into the world of e-commerce together. Welcome back to the show.

Carrie Saunders: 1:21

Today we have a special guest for you. Her name is Michelle Kuzmich. She started her business in 2002 and has transformed where she started from, in photography, to what she's doing now, and we're going to have this wonderful story about talking with her on the transition and how she made decisions and all the things as entrepreneurs, we need to decide on and to really think through as we're going through, and sometimes we feel pretty lonely when they do it. So welcome, michelle, to our show.

Michelle Kuzmick: 1:51

I am so excited to be here and actually talk to you face to face.

Carrie Saunders: 1:55

Yes, we've been talking online for quite a while now and finally get to talk face to face for once. So tell us a little bit more about you, michelle. Just you know kind of a little synopsis about who Michelle is.

Michelle Kuzmick: 2:07

So I am a serial entrepreneur and I love it, and so anytime an idea comes across my desk or across my brain I'm like, oh, I can do that, and then I'm off on like a whole tangent. But I started my business back in 2000 when well, it was 2000. I started, but in 2001,. I was pregnant with my daughter and I knew I didn't want to go back to the corporate world and so I was like I had been doing photography. I started the business technically I mean it was fun and it I was like I had been doing photography.

Michelle Kuzmick: 2:45

I started the business technically I mean it was, it was fun and it was a little bit extra money, but I didn't really consider it a business. So I started it so that I could stay at home with my daughter until she went to kindergarten, and by time she started kindergarten. Then she had two brothers, so then it was until they got out of kindergarten, and now my baby, the third, is graduating high school and I never went back. So all of my ideas and businesses are have really up, and even the recent swap has been based around what was going on in my kids lives.

Carrie Saunders: 3:24

That makes total sense. I know that I was kind of similar. I started our business in 2002 and I had a nine month old and I just never really wanted to work out in the corporate world because I had done it some as a graduate, as an undergrad in college and it just wasn't the right fit for me. So I totally can relate.

Michelle Kuzmick: 3:44

Yeah, it's when I like, when I look back, I always like going through high school and stuff. I always wanted to be boss. But back then, you know and I'm showing my age because I graduated in 90, but people didn't just go out and start businesses. So I figured I would be boss of someone's company, you know, but it never occurred to me it would be my own.

Carrie Saunders: 4:09

And here I am so very interesting, so so I know you initially started out with photography and we were talking before the interview that you're transitioning out of that. So what was your first initial dream behind the photography business and how have you evolved that over the past 25 years?

Michelle Kuzmick: 4:28

So I never had a dream really to run a photography business. It was really a need. There was no big plan whatsoever. Like I said, I was doing it a little bit before I got pregnant with my daughter and, you know, just for fun, and I think I charged like $300 for a wedding one time and they felt so bad all the work that I did. They gave me a tip, you know. But so my dream, my only dream, when I first started out, was I wanted to make enough money to contribute to the bills until my daughter went to school, that I, you know, that I could stay at home with her, because to me it didn't make sense to go back to my corporate job if I was going to be dropping half of my paycheck a week on daycare. So really it was. It was a little bitty dream, you know, to just make and I mean probably back then it was probably like two or $300 a week was what I was, you know, because I was married at the time and that was really what I needed diapers formula, you know, basic stuff. So it wasn't this huge plan at all in the in the least.

Michelle Kuzmick: 5:37

So, and and when I first started, I was a wedding photographer and still shooting weddings some because I get referrals because I've been doing it so long the I. The goal with that was their dad was home on the weekends from work, so then I would shoot weddings on the weekends. You know it was just kind of a win win. And when they all got out of middle school or went to middle school, when the baby ended up in middle school, you know they didn't need me there to be room, mom or you know, to make cookies or have lunch with them anymore. So I started shifting to where I did more portrait photography on the weekdays and then I got into corporate and branding photography Because I could do that all during the weeks. I was tired of working weekends. So again it was. I never had this huge plan, it was. I just evolved based on where my kids were in their lives.

Carrie Saunders: 6:37

When it sounds like you've also just went along with your intuition and what, what felt right for the time, which I think is a good lesson to a lot of business owners, because sometimes we fight our intuition and fight where life is leading us, and sometimes that's where we're really supposed to go. So I love how you just let life lead you where to go when it comes to your business aspects.

Michelle Kuzmick: 7:00

Yeah, and again's, so many people try to figure it out before they start. And there is, of course you know I teach, dream it, brand it, build it. So there is a theory behind that, but really it is. What do you want your life to look like? You know, if you want to be a real estate agent and you don't want to work on weekends, fine, but that means you're probably going to be working with retirees so that you can show them houses during the week. You're not going to be working with first time homebuyers with babies, you know. So it's really find something you like to do, find a way to make money at it and just fit it into your life. It doesn't have to be this earth shattering, you know plan. And if it doesn't have to be this earth shattering you know plan and if it doesn't work you just pivot.

Carrie Saunders: 7:48

Yeah, and I think that's where a lot of people get stuck. They think it's got to be an earth shattering plan, and for our business too. I accidentally build it, like when I was had a nine month old I did not intend to build a business that I have today, and so I love how you can help make that relatable to others, because a lot of people think it's got to be like you know a strict business plan and you know this earth shattering thing that you know is going to work and you just sometimes got to jump in and try it.

Michelle Kuzmick: 8:16

Yeah, just do it, and if it doesn't work, don't. I mean, you know, it's not the end of the world. So in 2014, my kid's dad and I we separated, so I became I can't say I was a single mom because he was very hands-on but I was a single person. The kids stayed with me and really I just needed grocery money and, of course, going through a divorce and the you know everything suffered, you know. So it was like my business that was once six figures with ease was. You know. You know we were at welfare level, you know.

Michelle Kuzmick: 8:57

So it's like, and people had always asked me to shoot real estate and I did not want to shoot real estate because I was a people person and just shooting pictures of houses, I had no desire to do that whatsoever. But so one day somebody asked me, right after that happened, I said, well, how much do you make doing that? And you know, they told me the average and I was like so if I shoot one house, I can buy groceries, I can do that for a little while. And then, three years later, I was one of the top real estate photographers in the area because it worked better with my life than what I was doing and it was just so simple and there wasn't like what I do, what we both do now we help manage businesses and stuff.

Michelle Kuzmick: 9:47

Where I was emotionally at that time I couldn't run my own business, much less try to give someone else direction. And the real estate photography was cool. I get in the car, I take pictures of houses, I come home, I edit, I don't even have to think about it. So you know it was really adapt and it worked. And that's one of the few things I'm still shooting now is real estate.

Carrie Saunders: 10:12

I love how you pivoted there based upon your life situation, because I think that's so smart and sometimes people resist doing that. So again we're coming back to like really listening to what your life's bringing you. And now I know you've built multiple brands across the years and you love to talk about branding, right. So how do you approach branding, the branding process for yourself and for your clients?

Michelle Kuzmick: 10:34

Yeah, so well, the first thing that I do with branding is color, and I say that because I do a lot of website and brand audits. And colors are based on feelings and every color is going to give someone a feeling. And, for an example, I did an edit of an agricultural website not too long ago and it was purple. And I just kind of looked at it and nothing about that website said purple to me. I mean, it was a pretty purple, but you know. So it was kind of like you know you have to decorate your business like you decorate your home, like you know you have to decorate your business like you decorate your home. And the second part of that branding is for all the logos. And you know everything that you'll build, especially if you're in business for yourself. You are your brand and so everything that you do should, you know, be in alignment with what you represent as a person. And I'll give you an example.

Michelle Kuzmick: 11:43

So it wasn't well gosh. It was during COVID and I had, right before when COVID hit, I had a couple I was supposed to shoot their wedding and it was. It happened like the weekend. Everything shut down right, and so they had already paid their deposit. They had paid a lot of money, actually more than deposit. It was pretty paid in full and my contract and everything was solid. You know, hey, you can reschedule, you got 12 months, you know whatever. And I didn't have to give them a refund, the you know she, they decided to elope and I said you know what, I'll come, I'll still take pictures, I'll make sure you get the pictures of the family, because it was going to be like a backyard wedding. And she was like no, no, no, we just want to cancel. And I didn't give her her money back and for a time that really did not set well with me.

Michelle Kuzmick: 12:43

But during COVID, you know, my business was at that time I was more people than it is you know in person and I didn't have any idea what I was going to have coming in.

Michelle Kuzmick: 12:55

So I stood by my contract and she was fine. She didn't flip out some any nasty email, sue me, or anything like that. But it was about eight months later and I sent her an email and I said, hey, can I get your home address? And she said yeah, and I said you know, I've thought about you a lot and I really want to send you your money back, and so it was eight months later. I sent her her money back and it was probably about six months after that the real estate agent listing her house called me to shoot it and I mean, but it was so much. It really wasn't about the money, it was more about me being in line with who I was, and I just think that when you run your business, when you're your brand and you base it on your ethics and what's important to you, it all just kind of comes together.

Carrie Saunders: 13:51

That makes a lot of sense.

Michelle Kuzmick: 13:52

And.

Carrie Saunders: 13:52

I love how you know, even though at first you didn't think you should give her the money back, you still sat on it and you were okay and honestly brave enough. Some people wouldn't be brave enough to reach out and give that refund eight months later. So I love how you're incorporating you into your brand and really making sure you stick to who's true to you there.

Michelle Kuzmick: 14:17

One of the things recently and what I ask a lot of my clients and after they've worked with me for a while anything that I create I always say how does this feel? And I don't know, probably a couple months back, somebody has this. It's like a quiz and when you take the quiz, it gives you your brand personality. Then they look at it on you, they look at your website, do a website audit and tweak it based on what your website personality should be. And mine was magician. Okay, and and I can feel that because I am the person that's like if you need something done, we're going to pull a rabbit out of the hat and get it done.

Michelle Kuzmick: 15:03

And one of her suggestions was I want to see some dark, mystic, magical stuff on your website and my website. My brand is Pink and I took it, took her information, I appreciated it and I sat with it and I just was like no part of me is dark and mystery. You know I am out there. Yes, there's no mystery behind me whatsoever. You're going to hear more than you ever need to know. And I kept it the way it was, despite her opinion, and you know it was fine, but it was.

Carrie Saunders: 15:44

I wouldn't have been happy if I would have made that change, because it didn't feel good to me to make that alignment, I think yeah, and I think that's great because I feel like, especially I feel like even now more than before, we feel so rushed to make those decisions Like, and you allowed yourself to sit with the question of whether you should change it to be like that, and so I think you know anybody listening really really let this sink in, you know, let let your decision sit and sink for a bit so you can make sure that you're you are making the decision that's aligned with you and your brand and and who you really are.

Carrie Saunders: 16:23

Cause I think that's a really great example, cause I know that I've been sometimes swayed into to not sit with the decision long enough to feel it was not the right decision. I've had to look back and go, oh, that wasn't quite the right decision and I realize that now. Now I'm going to change and, you know, get back to what's right and aligned for me. But, yeah, giving yourself permission to do that I think is great.

Michelle Kuzmick: 16:46

I, I think that and I don't know who said it, but somewhere along my journey someone said if it's not a yes, it's a hell no. And I don't necessarily think that. I think if it's not in a yes, it means maybe not now, it doesn't mean you can't do that in you know, five months or five years or or something like that. And we're such a and I'm guilty of it we want things now because we can get everything at a push of a button.

Carrie Saunders: 17:34

And but I think that's what you know, people. It's like, if it doesn't align with what you're feeling right now, keep doing what you're doing, you know, and then, when it comes up, when it's time, you'll feel it and it'll work out. Yeah, I love that, and then so let's transition a little bit to more of what you're doing now. And so, for those that aren't familiar with Kajabi, it's a course creator platform and I know that many entrepreneurs struggle with the tech of it and really just systems behind things like that. So, as a Kajabi expert, what are some of the essential pieces that you feel like people need to have to really build a business that runs smoothly?

Michelle Kuzmick: 18:01

So a lead magnet, some way to get an email from someone that is always first and foremost number one. And I tell people that and they used to laugh at me because I would say, you know, if Facebook shut down today and they're like, ha ha ha, that's never going to happen I'm like, yeah, we didn't think the world was going to close down for 18 months either, right, like we would have to wear masks to go out of our house. So you know, it's always about list building. I think mine and your friend Tracy said something one time that said, all roads lead to list building. So when I work, especially with a new Kajabi person, my first thing is, before we ever talk about a website or anything, is we're going to get your lead magnet opt in page up and get it out so you can start getting emails. And I'll share a funny thing, for, if anybody's listening, I'm sure your audience all knows what a lead magnet is. But basically it's a way to you know, you get their information, you give them something for free and then you can continuously market to them.

Michelle Kuzmick: 19:14

And when I first started my photography business and I didn't even know it was a lead magnet, because you know well one. There was no Google or anything. I shot film and everything I shot had prints, so I would. Every client that came in when I submitted their order to the lab, I had a design that I had put on a magnet and I would put one of their images in the design and create a refrigerator magnet for them. And it had like celebrate life, which was my.

Michelle Kuzmick: 19:50

You know my theme and my information, and it was about two months ago. I got an email from, or a Facebook message from. She's a mom now of three kids. It's probably been a good 15 years since I did her senior portraits and she said I was at my parents house today and she said this magnet is still on their refrigerator, and there are so many of my clients that that tell me that. So it's it's so important that you give them something that they're going to hold on to, and for me it was lead magnet or not an actual magnet, and then you know, so that that's the big thing is you want to get their emails.

Carrie Saunders: 20:36

Well, and what I found interesting, as you know and we're over 20 some years into our business, 22 now actually working on 23 and you know I learned about the lead magnets for the first time maybe four years ago, but then, if I look back at my business, I had lead magnets from the beginning. I had these free software plugins you could put into your shopping cart. Those were my lead magnets. I gathered 16,000 or so like emails from that. So I feel like, no matter what type of business you have, there should be in. In will be a way for you to provide value and then receive the email from them. Because, as we all know, facebook has shut down for one time. What was it? Almost a half a day or something. It was quite long. It's shut down a couple of times in the past five years. So having your potential clients' information in-house is super important so you're not relying on another system like Facebook or Instagram or LinkedIn or something like that.

Michelle Kuzmick: 21:42

Yeah, and I and also you know when Facebook started and this is what a lot of new people don't realize, because Facebook and I know there's a lot of people that would argue with me about this but you know it's really a pay to play. If you want lots of leads, it's not hey, I'm a photographer or hey, I can build you a Kajabi website there's because you're not going to get links if you're not paying for it. Facebook is going to dump you out of the algorithm and you're not even like you exist and you're not even like you exist. And back in. You know when Facebook first started. I could do that because you know what. There was 10,000 people on Facebook, so of course, my stuff showed up. You know not that way anymore.

Carrie Saunders: 22:33

So Very true, we're just a little tiny fish in a huge, huge pond right now. As far as the content that goes out and who sees it and it's one thing we talk about a lot on our podcast is when you do grab their attention, grab like common mistakes, that you feel like you could give a little bit of advice to new business owners or or ones that might be transitioning to a new area, maybe a new segment of their business.

Michelle Kuzmick: 23:09

So and I don't know if this is going to answer your question, but it's a huge mistake that I made and I wasted a lot of years on it. So throughout my photography career and I can't well, actually it was when my daughter was first born I was a Mary Kay consultant. Love Mary Kay, still do. Phenomenal company this is my opinion. So I love y'all, all Mary Kay people, my opinion. So I love y'all Mary Kay people.

Michelle Kuzmick: 23:44

But the I did very well. I won a car. I was in Queens Court of Sales recruiting. All of that good stuff went across stage. So I was very successful on the outside.

Michelle Kuzmick: 23:52

But one of the things in Mary Kay was they want you to invest in inventory when you get started and I think that can be a very, very positive thing. But for me it didn't set well with me as a Mary Kay sales director. When someone comes, when I bring someone into the business, it was 100 bucks then I don't know how much it is now that I would. I hated talking to them about inventory and I needed to because. But I just was very anti inventory because if a single mom came to me, broke and I gave, it was $100 to join. And now I'm saying, oh bam, $4,000 to invest in inventory. It just didn't set well.

Michelle Kuzmick: 24:41

And again, on the outside everything looked good. Treasure my time and my friends and Mary Kay. But I spent a lot of time working that business. That wasn't in alignment with who I am. So I guess, instead of what I would say, if you start something it doesn't feel good, pivot, do something else. I mean, I learned a lot, no regrets, but you know, I could have did a whole lot more in my photography business because I was building both of them at the same time, you know, if I hadn't been so scattered. So that would be.

Carrie Saunders: 25:16

my big thing is don't be afraid to say yes, this is a good opportunity, but it's not for me. Yeah, I think that's something that we sometimes, as adults, have a hard time doing, because I feel like as kids, we sometimes more understand what is a good fit and we're not afraid to say no, but as adults, sometimes we're afraid to say no even to opportunities that look good. So being able to say no and being able to pivot when you've made a decision that now is not in alignment, I think is really important for business owners to hear.

Michelle Kuzmick: 25:51

Yeah, and I'm the type of person I think you are too that no matter what you do, you're going to do it very, very well and you're going to be successful at it. But it's about and I have a magazine because you've contributed to it, and that's what my magazine is all about is about building your life, not your business. Your business should complement your life, and I was so out of alignment and I struggled so much for those years. I mean, it's took a lot of joy away. You know it was, but so.

Carrie Saunders: 26:25

Yeah, and I I love that transition actually because I next I was going to ask you about your magazine and I'd love to hear you know the title. I know the title, but I'd love to hear it in your words and what it's all about. And I just love the premise behind it too when we first met online over a year ago and the premise behind it. So can you tell us a little bit more about your magazine?

Michelle Kuzmick: 26:48

you have yeah, so it's she's Making Her Way is the name of it.

Michelle Kuzmick: 26:53

It's for female entrepreneurs that really want to figure out a way to have a life first business, and I try to give resources and stories, you know, quarterly to you know, to help people.

Michelle Kuzmick: 27:07

But the one thing I'll tell you and I love all the articles and everything, but for me, when I first started it, you know I wanted to get the information out, but I wanted to be able because I was building, you know, websites and sales funnels and stuff for people and I love showcasing them in that magazine and like, if you're on my email list, you'll see people will pop up and say you know, on my you know such and such launch this week. I just love supporting other women. Like I've added that to my signature title a support system for, for female entrepreneurs and like when you you've contributed a couple times now I think I think twice. It's just so great to build those connections beyond a like and things and it feeds my creativity too. So that was why I started and I just really want it to be a showcase where I can support other people to grow their business.

Carrie Saunders: 28:11

Well, and I think it's really important as business owners to have that business family too, which is, you know, what you're talking about here is having that business family, the other people who can walk alongside you in the journey of owning your own business, because it's totally different than working for someone else and you need that support. It's sometimes really lonely.

Michelle Kuzmick: 28:34

It can be very lonely, and especially because all of but one of my really good friends, you know they have a nine to five job. So if they can't even begin to comprehend if I'm struggling with something like what's going on and things like that, I can understand their struggles because I put my time in corporate America. But being an entrepreneur especially when you're raising babies and you're trying to build a business while you're building your family, that might be the toughest thing, Like. If you can make it through that without a nervous breakdown, I mean, you're in good shape.

Carrie Saunders: 29:14

Yes, yes, I can totally relate to that and that's something I've been telling myself, you know, the past few years, because we've been pivoting our businesses. You know, I started this business with a nine month old and then, shortly thereafter, I got pregnant with a second. I was in the finishing my master's degree and I, you know, started this business and it was making six figures in a year. Started this business and it was making six figures in a year, like if I could do that, then surely I can pivot. Now the situation's different and I have to sometimes be my own cheerleader and say, yes, you can still do this, you can still pivot, you can still, you know, make great new things. And I think I think as entrepreneurs sometimes we need to hear that from other business owners that you know you may have done really great in the beginning and then things may have changed, situations have changed. You've got to have faith in yourself that you can figure it out and you can do it again.

Michelle Kuzmick: 30:09

I'll tell you a story about when I was going through my divorce because, again, you know, no shame here I was at welfare level leading into it and you know, struggling, and I decided it was going to be easier for me to go back to work. It was a little bit challenging because, although you know I had had left corporate America at a very high level, I couldn't just walk back into it 12 years later. Couldn't just walk back into it 12 years later. And so, you know, I put in all of my applications, got a job offer. I got two job offers. One was for a local real estate agent that just needed me to do his marketing part time.

Michelle Kuzmick: 30:51

Then one was a full time. I wasn't going to have to worry about money, right. And they both called on the same day and I sat there and the thought of not being able to put my kids on the bus or having to ask somebody for permission to not go to work because one of them was sick or whatever. I I physically hurt just thinking of that and I said you know what? I build a six, built a six six figure business once and there is no reason why I can't do it again. I turned down corporate America. I worked for the real estate company for about six months as their advertising person, and you know. And then it all got better.

Michelle Kuzmick: 31:34

So, but it was, it was tough, but but yeah, you have to trust yourself and you have to believe in yourself and even if it doesn't feel good because I remember going to sleep that night thinking what have I done?

Carrie Saunders: 31:53

Sometimes it can be so scary. But yeah, in our heart we know it's the right decision. But logically it can be so scary.

Michelle Kuzmick: 32:00

Yeah, and it was, yeah, it was scary.

Carrie Saunders: 32:03

We've really got to listen to our gut and our heart more than, sometimes, our logical brain when it comes to decisions with businesses. So so I love talking to you about all your business journeys over the past 25 years. You've got a few more years on me as far as running a business, so I love actually talking. It's kind of rare for me to find another female entrepreneur that's been running a business as long as I have, so it's been a joy to talk to you.

Carrie Saunders: 32:31

So if people want to find more about your magazine or you, what would be some good ways to find you on the internet?

Michelle Kuzmick: 32:44

So I don't. I have social media channels, but I don't keep them up because that is not in alignment with who I am. So the best place is really just to go to michellekuzmichcom. The magazine subscription is free. Getting ready to drop a template vault that will help people when they're struggling. It's going to have a bunch of stuff in it Social media and email templates and everything that you might kind of need to get started or grow your business MichelleKuzmichcom.

Carrie Saunders: 33:11

Great, and we'll put that in the show notes to her website so that you have it spelled correctly too, and you can always find that at ecommercemadeeasypodcastcom or in your favorite podcast player. So thank you so much, michelle, for being on our show today. I thoroughly enjoyed our conversation.

Michelle Kuzmick: 33:29

Oh, you're welcome. Thanks for having me. I enjoyed it too.

Carrie Saunders: 33:34

Well, wasn't that an insightful conversation with Michelle Kuzmich. I love how she shared the real and raw side of entrepreneurship balancing family, navigating pivots and pushing through the challenges to create a business that aligns with your passion and purpose. I hope you're walking away feeling inspired and equipped with practical tips to help you navigate your own business journey. If you found value in today's episode, be sure to subscribe to the podcast. You never miss out on future episodes packed with actual insights and expert advice. And if you're loving the show, I'd be so grateful if you could leave a quick rating and review. It helps more entrepreneurs just like you discover the podcast. And don't forget to check the show notes for ways to connect with Michelle and learn more about her work. Thanks again for tuning.